PRINTING PORTFOLIO

PAGE

SECTION N // ARTWORK

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t is important that artwork is positioned centrally on your layout.

Our pre-press systemworks by aligning print /obs inwards from the

centre of the page. At pre-press the correct siAe aperture is )lled

with the image on the page, running out from the page centre. f a

proof is oø-centre or if the front and back images are placed on a

single layout there is a possibility that only a portion of the /ob will

appear in the aperture and be printed. (see )g. 1)

t is also important that /obs are backed up correctly, with the

orientation of each page being the same. We strongly recommend

printing your own PDF proofs before submiষng your designs.

(see )g.2)

-gW1

-gW2

Making a physical mock-up will highlight potential errors which are

not easy to see on screen. f the sheet holding the reverse image

must be rotated to backup correctly with the front then the )le

should be altered.

P833(9

Our normal service does not include proofs. At pre-press we check

that our printing will match the )les provided. By dispensing with

the requirement for signed proofs we have greatly improved the

speed and eăciency of our service.

evertheless, we recognise that in some circumstances proofs are

desirable and we are pleased to produce these for you, prior to

printing. Please be aware that sending proofs will add time to the

overall turnaround.

We oøer three types of proofsV PDF Proofs, Wet Proofs and

Montage Wet Proofs.

PDF Proofs are either sent via email or made available for download

as a Ynormalised PDFZ, which is produced from our pre-press system

as an exact representation of what we will print. PDF proofs are

ideal for checking layout and content but are only as accurate as

your monitor calibration with regards to colour.

Wet Proofs are an exact match to the /ob which will eventually be

printed, since they are a small run of the )nished /ob on press. We

would always recommend a small run of print (to be used as a wet

proof) prior to any large print run.

Montage Wet Proofs constitute a montage of critical wet proof

elements which can be used for comparing house colours or

individual photographs. This is ođen a more cost-eøective

alternative to ordering a full wet proof.