Garment Branding Methods

+ GARMENT BRANDING EXPLAINED

PRINTING #SCREEN Screen printing is a process using light-sensitive materials and film-positive images to print on paper, wood, plastic, fabric andmany other materials. once the image is on the screen, ink is pressed through the screen with a squeegee to create a print. Screen-printing ink is brilliant and creates a dynamic looking print. It is possible to print multiple copies, and to use one colour of ink or multiple colours of ink. a screen must be prepared for each ink colour used.

Film positive used to expose and harden Light sensitive emulsion. Screen Frame stretched tightly with fabric Squeege Plastisol Print Emulsion attached to fabric, exposed to wash away image print area. Ink “squeezed” through makes print.

A technique in which glue is applied to apparel fabric and then very 3D appearance. a heat reactive foaming agent. The ink expands when exposed to high temperature heat as the garment is cured. A chemical process applied to remove the dye from dark garment and then printing the water-based ink into the fabric. The printout has a very soft hand feel as a result. This technique is recommended for 100% dark cotton materials. A technique that combine screen print & transfer in which glue is applied to fabric and then shining metallic foil is laid evenly onto it, giving an elegant appearance. Foil generally comes in colours such as gold, silver, red, blue. Flock Print Puff Print Discharge Print Foil Print

It offers functional applications in industries that deal with safety issues. But also could be used in Fashion combined with other printing technic, it could also be applied with Transfer Paper. suspension is used to give the printout a glitter effect. Due to the outstanding visual effect, this technique is often adopted to produce ladies and children wear. Pigment Print is a Water-based ink is printed into the garment material by immersing into the fabric itself,giving a very soft hand feel.This technique can be applied only to light coloured fabric. It can be incorporated with discharge printiang to print into dark coloured fabric. Rubber Print is a very common and versatile material that is used to print to garment due to its ability to adhere well to fabric. The texture feels thick and tensile. Glitter Print Pigment Print Rubber Print

#OTHER DECORATION TECHNIQUES There are several techniques that allow you to decorate or communicate on a t shirt, such as foil, heat transfer, etc. On the following pages, you will find a brief overview of these techniques.

Flexfoil Foil is actually a heat press application, but can be applied on press for certain effects. Foil adheres to plastisol inks or a clear foil adhesive. Available in silver, gold, bronze, red, and blue. Direct to garment printing Direct to garment printing, also known as DTG printing, digital direct to garment printing, digital apparel printing, and inkjet to garment printing, is a process of printing on textiles and garments using specialized key requirements of a DTG printer are a transport mechanism for the garment and specialty inks (inkjet textile inks) that are applied to the textile directly and are Screen Printing Transfer With screen printing transfer the motif is printed mirror-inverted on a special silicone paper and is then applied to the desired garment by using a suitable machine exerting pressure and heat.This guarantees excellent accuracy of detail, high colour brilliance and a professional quality on the whole, similar to that of direct screen printing. Dye sublimation printing It is a process that employs heat to transfer dye onto fabric materials. The transfer paper and the intentend media are run through heat press operation at aproximate temperature of 200°C. The media can be polyester and other synthetic fabric or other composition with polyester. Under high temperature & pressure, the dye that is printed into the transfer paper turns into gas and permeates the fabric Laser Engraving Laser engraving is a high end decoration for fabric with a surface that is not suitable softshell and leather. Motifs can be also applied even across a zipper. Rhinestones and Studs Very popular and can be applied to a variety of textiles. Could be from aluminium studs, rhinestuds, mugglestones , demi-pearls and sequins. Is often combined with Other decoration techniques.

#EMBROIDERY Embroidery is most often used on caps, hats, coats, blankets, dress shirts, denim, stockings, and golf shirts. Embroidery is available with a wide variety of thread or yarn colour. An interesting characteristic of embroidery is that the basic techniques or stitches on surviving examples of the earliest embroidery — chain stitch, buttonhole or blanket stitch, running stitch, satin stitch, cross stitch — remain the fundamental techniques of embroidery today. They can also be mixed with other print technique for a value added result.

Blanket stitch Fishbone stitch Satin stitch Chain stitch Feather stitch Stem stitch Chevron stitch Fly stitch Straight stitch Cross stitch Running stitch

YOUR LOGO #LASER ENGRAVED A laser beam is used to precisely etch decoration into almost any surface. It produces a subtle and permanent good quality decoration. This technology is a great choice on materials like metal pens, glasses, wooden gift boxes or apparel. It creates a unique look and you can decorate at almost every location.

If you want a 3D-look, you can use debossing. Your logo will be pressed into the material from the top by applying a die to a heat-pressed area without damaging it. This sophisticated technique is great to make leather products more special and elegant but even on clothes the touchable decoration suits any wearer very well. This technology adds a perceived value to every promotional item. DEBOSSING LASER ENGRAVING

#PLACKET DESIGN Be unique and design your own placket. Create a truly original and personalised look for your company. With an infinite amount of possibilities to customise your corporate look and identity. Add your company logo, company colours, or any other design and make your company stand out. Even choose the button colours.

GARMENTS #BESPOKE Bespoke garments allow you to create a completely unique garment. Begin by choosing the type of clothing you prefer, be it a sleeveless vest, polo shirt or jacket. Besides the design, there is flexibility in the choice of material, stitching and finish. Include bespoke buttons, inside labels, zips and labels for a totally unique product.

NECK TAPE A TOTALLY BESPOKE GARMENT WITH FULLY CUSTOMISABLE FEATURES 4 VENT TAPE 6 DOUBLE TIPPING 2 SWING TAGS 5 EMBOSSED BUTTONS BESPOKE ZIP PULLS 1 3

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